Social Media Reputation, Sexting, and Privacy

If you have been given a second or third chance to rebuild your reputation don't ruin it with a bunch of sexts. Last night, The New York Post reported that former Congressman Anthony Weiner was sexting another woman who was not his wife. In the past five years, this is the third time he has been publicly caught for this type of behavior.

Weiner's sexting cost him his job as a Congressman in 2011, his chance to become the mayor of New York City in 2013, and now his marriage.  In addition to his marriage, multiple news organizations such as NY1 and The New York Daily News have either suspended or terminated their relationship with him.  In other words, sexting has destroyed his personal life and his career as a politician/political pundit.  

While the American public loves a great comeback story, this time may be different for Weiner.  One of his sexts included a photo of his son lying next to him in bed with his shirt off. The sexts associated with his son may lead to an inquiry into potential child endangerment charges and/or utilized by his soon to be ex-wife wife in a custody battle. While the American public generally forgives those involved in sex scandals, they may not forgiving this time because a young child was unnecessarily dragged into Weiner's troubling personal activities.

I have advised many clients over the years who have either lost their jobs due to sexting, been blackmailed due to dumb online posts, or had their personal lives destroyed (i.e. marriage dissolved or personal relationship ended) due to inappropriate social media activity.  My job is to protect my clients' reputation.  Unfortunately, too often clients and potential clients contact me for counsel after an activity has been exposed.  In general, if they would have been proactive and sought advice prior to their activity becoming public their post incident options would be much different.    

During Weiner's 2011 sexting scandal, I spoke with several media outlets about his social media behavior and the law.  His 2013 sexting scandal and this current incident demonstrates continued poor judgement.  It appears that in the five years since Weiner resigned from Congress due to inappropriate social media activity he hasn't learned anything about social media, reputation, or personal privacy.     

The bottom line is that you must be careful every time you send a digital message.  You never know whom you are really talking with on the Internet.  

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.   

Microsoft Takes A Stand Against Online Violence and Hate Speech

According to Business Insider, Microsoft is making it easier to report online threats and abuse. The company has created a new form to report content posted on its consumer services that may constitute online violence or hate speech.

Some of the content that may constitute violations against Microsoft's new policy includes: postings that advocate violence based upon age, disability, gender, national or ethnic origin, race, religion, sexual orientation or gender identity. The policy specifically states, "[p]lease note that not all content that you find offensive is considered hate speech and, in reviewing your report, Microsoft may choose to take no action."

For years, the Internet has been the Wild Wild West when it comes to speech. Sometimes this a good thing while in other instances this atmosphere has created some very troubling situations. Microsoft's new policy is a positive development that is worth trying.

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.   

Bank Privacy in the Social Media Age

Have you ever read the annual bank privacy notices that you receive in the mail? If not, it may be a good time to do so.  The FDIC has a website filled with information regarding how banks may protect or utilize your personal financial information for purposes other than account maintenance.

I recently updated some of my privacy choices for one of the banks I do business with and found it to be more cumbersome than anticipated.  I initially tried to make the appropriate updates online but the process was not consumer friendly so I contacted my bank.  The choices I made to help better protect my privacy and reputation included: Do not call with bank offers; Do not email with bank offers; Do not send me offers in the mail from the bank; and Do not share my personal financial information with bank affiliates or third parties.

I can't recall the last time this bank sent me an offer that was worth taking advantage of and I have never received an offer from one of this bank's affiliates or a third party that does business with the bank that was worth accepting.  In general, I have found these marketing offers to be worthless and a waste of my time.

The stronger your privacy choices are the less likely you will become a target of a scam. Protecting your privacy will help better protect your personal and professional reputation.    

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.    

Social Media Reputation, Employee Complaints, the NLRB, and Chipotle

The National Labor Relations Board recently upheld a decision by an administrative law judge against Chipotle that ruled the company violated an employee's right to complain about his job when it required him delete tweets that were critical of the company and then subsequently fired him.  

The employee deleted some personal tweets after Chipotle's national social-media strategist saw them in January 2015. According to The New York Daily News, one of the offending posts stated: 

@ChipotleTweets, nothing is free, only cheap #labor.  Crew members make only $8.50hr how much is that steak bowl really?

How did Chipotle's national social media strategist identify that the Twitter account that had the offending Tweets came from one of its employees?  Did the employee identify himself as such? Why would the social media strategist think this tweet or group of tweets was so offending that it needed to ensure that the Tweets were deleted?  Did the social media strategist realize that his/her actions had the potential to create a social media crisis? 

Chipotle's social media strategist's actions led to tremendous legal bills for the company and numerous negative articles about the company's social media policy. One take away is that too many "social media experts" do not understand how to properly draft, implement or follow corporate social media policies.  

Many "social media experts" have never had the proper training on how to handle this type of situation and how to avoid a social media crisis.  In this case, the best path forward after seeing one or more negative tweets would have been to ignore it/them.  It would have saved the company tens if not hundreds of thousands of dollars in legal and other related costs.

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.   

Social Media Cyberbullies Unfairly Attack Reputation of Gabby Douglas

As an American, I am very proud of how our Olympians are doing in Rio. Many of our athletes have had to overcome tremendous personal obstacles just to have an opportunity to compete at the Olympics.  One such athlete is Gabby Douglas who has been a star performer for years.  

Gabby Douglas has won 3 Olympic gold medals while representing the United States (two at the 2012 London games and one at the 2016 Rio games) and multiple gold medals in the world championships.  She is not just an all around Olympic champion but also a class act who conducts herself professionally in public. Always smiling and being classy, despite public set backs and dumb questions from the media is extremely difficult for anyone, especially someone who is just 20 years of age.

After Gabby Douglas' team won the all around gold medal in gymnastics, a handful of Internet cyberbullies criticized her for not putting her hand over heart during the playing of our national anthem during the medal ceremony. In years past, these online critics would be ignored. Unfortunately, some members of the international media gave these cyber-bullies an out sized platform to unfairly criticize the way Gabby Douglas conducted herself.

If these ignorant cyber-bullies knew their Olympic history they would realize they had no basis for their criticism. For example, some members of the original Dream Team in 1992 that featured some of the best basketball players to ever suit up didn't put their hands over their hearts during the playing of our national anthem at their medal ceremony.

Even though Ms. Douglas was perfectly respectful during the competition and afterward and owed nobody an apology, she still gave one to get this ridiculous story out of the media cycle. Sometimes the best course of action to put a matter to bed is to apologize and move on, other times it may be best to ignore unfounded criticism, and sometimes it is best to challenge the critics.

When a potential social media crisis is about to strike it is imperative to understand how to properly respond.  Your professional reputation or the reputation of your business may hang in the balance of your actions.

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.    

Reputation Expert's Career Over After Social Media Outrage

When I first read this Business Insider interview with Saatchi and Saatchi's chairman Kevin Roberts about gender diversity, I was surprised by his statements and his admission that he doesn't spend any time on gender issues.  If these comments were made in 2006 and not 2016 I don't believe they would have led to his ouster.

What has changed in the past 10 years?  The ubiquity of social media and other digital platforms that can make you the most popular person in the world one minute and the biggest a@#$)*e the next. In the Social Media Age, any comment in either the physical or digital world has the potential to damage one's personal and professional reputation.

According to The Wall Street Journal, Kevin Roberts was due to retire in May 2017 before his Business Insider interview was published.  However, that changed quickly after social media users re-tweeted the Business Insider article and other media outlets picked up the story.

Before agreeing to an interview or appearance on any traditional or digital platform it is important to properly prepare. I regularly speak to the media and counsel clients on how to interact with journalists.  Not everyone is ready for the attention that may occur after they are interviewed about an issue.

Your reputation may forever be negatively altered by one wrong statement to the media or Tweet. There may also be tremendous legal consequences involved when you speak to the media or post online so when you are unsure about what to do don't forget this famous saying:  "better to remain silent and thought a fool than to speak and remove all doubt".

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.    

Reputation Update: Florida Prosecutor Fired Over Facebook Comments

Last week, I wrote that Florida Assistant State Attorney Kenneth Lewis was suspended for posting online inflammatory messages about the city of Orlando in wake of the tragic nightclub terrorist attack.  Instead of being provided the opportunity to continue as a prosecutor he has been fired.

At the time of his suspension, his office stated, "Mr. Lewis violated the SAO9 social media policy. The social media policy was adopted and implemented on February 20, 2015, as part of SAO9’s code of conduct. Every employee is required to sign the policy. Failure to comply can result in discipline up to and including termination."  

Yesterday, the State's Attorney stated, "Whether you [Mr. Lewis] intended to convey that all those who attend nightclubs are animals (the zoo reference) or whether the reference to 'debauchery' was meant to express some objection to the lifestyle choices of those who attended this club, we will never know. I cannot believe that a man of your intelligence would not realize that your comment could bear that interpretation.....I can no longer defend you as a prosecutor free of bias. Therefore the recommendation of termination is also upheld. You shall remain on suspension until June 30, 2016 at which time your employment with this office will be terminated."  

The bottom line is just because you have the ability to post an opinion on Facebook doesn't mean that its a good idea to do so.  Therefore, the next time you hear a self styled social media expert/guru/ninja, etc... state how important it is to "be authentic" or "share more" online you know that that person doesn't know the first thing about social media, reputation, or the law.

Copyright 2016 by Bradley S. Shear, Esq. All rights reserved.    

ESPN Fires Curt Schilling Over Facebook Post

ESPN fired Curt Schilling, a former major league baseball star after he made an offensive Facebook post.  This was not the first time that Schilling's social media behavior had gotten him in trouble; however, this post was the proverbial straw that broke the camel's back.  It showed a photo of a man that appeared to be dressed as a woman and stated, "LET HIM IN" TO THE RESTROOM WITH YOUR DAUGHTER OR ELSE YOUR'RE A NARROW MINDED, JUDGMENTAL, UNLOVING, RACIST BIGOT WHO NEEDS TO DIE!!!

Last year, Schilling was suspended from ESPN for an offensive Tweet that compared some Muslims with Nazis.  In that case, Schilling deleted the post and quickly apologized. However, during this social media crisis instead of apologizing for the post quickly he doubled down and defended it on his blog.  

Schilling has the right to voice his opinions. However, under his agreement with ESPN there is most likely a morals clause and under ESPN's social media policy it most likely enables it to fire him for making those opinions public on social media.  Most jobs in the U.S. are at-will meaning that employees may be fired for any reason or no reason at all that doesn't violate public policy (i.e. discrimination-age, race, gender, religion etc...) 

Schilling's reputation has taken a tremendous hit.  It is highly questionable whether he will be given another opportunity by a large media company to be a sports commentator.  It wasn't just one offensive social media post that did him in.  Schilling's cumulative comments online and offline and how he responded to them made it easy for ESPN to fire him.  

Copyright 2016 by the Law Office of Bradley S. Shear, LLC. All rights reserved.