New Jersey Governor Chris Christie proclaimed that New Jersey employees have an expectation of privacy in the digital age when he signed A2878 into law earlier today. New Jersey has joined the growing number of states that are protecting the personal digital privacy of their employees and students. At least 13 states have enacted similar laws and 36 states along with Congress have introduced bills to protect
NCAA schools, students, employers, employees, etc... from companies that are selling social media monitoring legal liability
time bombs.
Some social media monitoring companies may claim they are a
"leader" in social media monitoring and/or in "educating"
student-athletes. Does the NSA claim they are monitoring personal digital accounts to educate? No. Therefore, any claim by Varsity Monitor, UDiligence, Fieldhouse Media, etc...that they are monitoring to "educate" is absolute *&%%&*$%.
Varsity Monitor, UDiligence, and Fieldhouse Media each sell
social media monitoring services that NCAA schools in at least 13 states may
not utilize to track the personal digital accounts of their
coaches and/or student-athletes. Schools
deploying the social media monitoring services of these companies may be
fined hundreds of thousands of dollars, and/or may be sued for violating
their student's first and/or fourth amendment rights, and/or may lose
millions of dollars in federal funding.
According to Deadspin, Varsity Monitor may have some troubling ethical and legal problems to address. The Courier Journal reported that Varsity Monitor's Centrix Social service was caught last year monitoring University of Kentucky student-athletes for using the terms
"Arab" or "Muslim" online. Why did Sam Carnahan, the owner of Varsity Monitor allow this to occur?
According to Time Magazine,
UDiligence was monetizing the personal photographs of the
student-athletes it was monitoring to advertise its services until it was confronted about this troubling practice. Unfortunately, UDiligence's founder Kevin Long only removed the offending photos from his UDiligence web site but not another one of his company web sites (I have screen shots if he claims otherwise). This demonstrates that schools, student-athletes, and sports related entities should think long and hard before trusting any entity that Mr. Long owns or controls.
The most troubling service may be Fieldhouse Media because it appears to
be trying to differentiate itself as having less invasive tactics than
the other companies. NCAA athletic departments should not be fooled.
It appears that in order for Fieldhouse Media's social media monitoring
service to properly work student-athletes need to at least authenticate their social
media username(s). Arkansas, California, Delaware, Illinois, Michigan, New
Jersey, and New Mexico have generally banned schools from being
able to ask a student to verify this information.
Fieldhouse Media's Kevin DeShazo's business practices appear to raise
serious ethical questions. For example, last year Mr. DeShazo created a
press release
announcing his social media monitoring service that quoted me without
my cooperation. Did Mr. DeShazo ask for my permission to be quoted in a
press release designed to sell his social media monitoring services?
No. Why is Mr. DeShazo trying to associate my reputation with a practice
that I along with lawyers and risk professional from around the country
believe may create tremendous legal and financial risks?
If you perform due diligence on Mr. DeShazo you may find some issues
that warrant further explanation. For example, according to his
publicly available LinkedIn Profile
from last year it states that before he started his social media
monitoring firm he had no verifiable social media or NCAA
compliance/advisory experience. Interestingly, according to his recent
publicly available LinkedIn Profile it now claims that prior to starting his social media monitoring
company he was working for a social media marketing firm. If Mr. DeShazo
was actually working for a social media marketing company before he
started his social media consulting firm why wasn't it listed
previously? Why has Mr. DeShazo recently claimed he launched Fieldhouse Media in 2010 (I have screen shots if this is denied) which conflicts with his LinkedIn Profile claims and the information on file with the Oklahoma Secretary of State?
In 2001, George O'Leary, Notre Dame's head football coach
resigned five days after being hired because of "inaccuracies" in his
published biography. In other words, Mr. O'Leary was caught
intentionally misleading NCAA athletic departments about his
background. After George O'Leary, Jayson Blair was caught creating a web of lies and was terminated from the New York Times, and then James Frey, the author of "A Million Little Pieces" was caught lying to Oprah.
Anyone that approaches schools to sell services to track personal social media accounts is
selling a legal liability time bomb. If a school hires a social media monitoring firm to track the
personal digital content of their students or employees and it misses an indication
that there may be a crime committed it may cost the school more than
$100 million dollars. For proof, just review the Penn State emails
regarding the Jerry Sandusky matter. Does a school want to be on the
hook for tens or hundreds of millions of dollars in legal liability
because it was utilizing a social media monitoring service to track personal digital accounts?
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
To inform about the legal, business, privacy, cyber security, and public policy issues that confront those who utilize digital platforms.
Thursday, August 29, 2013
Wednesday, August 21, 2013
Google States in Lawsuit Users Have No Legitimate Expectation of Privacy
The Guardian recently reported that
consumer interest group Consumer Watchdog uncovered
a digital privacy case that may better protect the privacy of school provided
student digital accounts. Fread v. Google was filed on April 29, 2013,
by two university students who allege that Google unlawfully and intentionally
intercepts electronic communications (emails and other data collected by the
service) from their school provided Google Apps For Education accounts. The lawsuit claims that Google's cloud based
school service is utilizing user data in a manner that violates the Electronic
Communications Privacy Act of 1986.
To better understand Google's Apps
for Education program it is essential to read the agreement that Google
requires schools to execute to obtain the service. Google generally offers this program to
secondary or post-secondary schools for free (there may be maintenance and/or
other costs associated with implementation and/or operation of the service). While the default setting
for the U.S.
Google Apps for Education service is one that does not allow for Google to
serve ads, it is troubling that the agreement
provides schools the ability to data mine their students with the “click of a mouse” in the Admin Console.
Why has Google provided schools the ability to behavioral advertise to students based upon their school emails, attachments, uploaded videos and related digital activity? Does the agreement include the ability to behavioral-advertise so cash strapped schools may negotiate an advertising revenue share with Google in the future when they need an easy-to-implement new income stream?
Why has Google provided schools the ability to behavioral advertise to students based upon their school emails, attachments, uploaded videos and related digital activity? Does the agreement include the ability to behavioral-advertise so cash strapped schools may negotiate an advertising revenue share with Google in the future when they need an easy-to-implement new income stream?
Since Google
provides schools the ability to turn on and off the behavioral advertising
function for its school based services it makes me wonder what Google is doing
behind the scenes with student content. Is
Google’s Apps for Education service a Trojan Horse to data mine and erode our
children’s personal privacy and safety? How is this
service able to so easily go in and out of data mining mode with just a "flip of a switch" by a school administrator? Why isn't Google more transparent regarding its data mining capabilities for the services it offers to schools? Does this indicate that Google believes that students don’t have an expectation of privacy when utilizing its school branded services?
It appears that Google presumes that its Apps For Education users don't have an expectation of privacy. To defend its practices, in its motion to dismiss Fread, Google directly quotes from a
1970's case, Smith v. Maryland, 442
U.S. 735, 743-744 (1979), "a person has no legitimate expectation of
privacy in information he voluntarily turns over to third parties". This case was decided before the widespread
adoption of cell phones, email, the cloud, and other digital technologies.
In U.S. v. Jones,
132 S. Ct. 945 (2012), the most recent major privacy case the
Supreme Court has decided, Justice Sotomayor in referencing Smith's central premise that an
individual has no reasonable expectation of privacy in information voluntarily
disclosed to third parties, stated "[t]his approach is ill suited in the
digital age, in which people reveal a great deal of information about
themselves to third parties in the course of carrying out mundane
tasks." Justice Sotomayor's
statement clearly diminishes the central tenet of Smith and her philosophy has resonated recently with state
lawmakers and courts around the country.
State legislatures and the courts
are moving towards recognizing that one has an expectation of privacy in the
digital age. For example, at least 13 states have enacted legislation in the past 15
months that protects employees and students from generally being required to
provide access to their 3rd party created personal digital accounts. Earlier this year, Texas enacted HB 2268 that requires law enforcement to
obtain a warrant before accessing one's personal email accounts or cloud
content. In addition, a federal district court in Minnesota recently
stated that students have an expectation of privacy regarding their personal
electronic accounts. These news laws and
court rulings demonstrate that our courts and legislatures firmly acknowledge
that we have an expectation of privacy despite third parties storing our
content.
Google's actions speak louder than
its words. In 2010, Google listed its privacy principles and they
included: "Develop products that
reflect strong privacy standards and practices; Make the collection of personal
information transparent; and Give users meaningful choices to protect their
privacy". If Google practiced its privacy principles it would be more transparent about how it processes student data and it would strictly prohibit data mining in its Google Apps For Education Agreements.
Fread raises some important issues about student privacy in the
digital age. It demonstrates the need
for school technology providers to make their users' personal privacy a top
priority. Unfortunately, it appears that absent court guidance and/or
Department of Education rules that ban the data mining of school sanctioned
digital accounts, some cloud providers may continue to put profits ahead of the
need for privacy in an educational setting. Until technology providers
are legally banned from data mining school provided digital accounts, students
and parents/guardians must be informed of the risks associated with utilizing
school provided digital services that may erode personal privacy and put our
children's safety at risk.
Copyright 2013 by the Law Office of
Bradley S. Shear, LLC All rights reserved.
Tuesday, August 20, 2013
Doctor sued for $1.5 million for allegedly photographing patient without consent and posting on Facebook
According to ABC News in Chicago, a former Northwestern University student has claimed that after she was admitted to Northwestern Memorial Hospital a doctor took photos of her without her consent and posted them online. This is not the first time that it has been alleged that an employee in the medical field has posted online photos of patients without their consent. Unfortunately, this will not be the last time either.
The doctor allegedly posted photographs of the patient on Instagram and Facebook with "attached statements of commentary" about the patients condition. The plaintiff is claiming invasion of privacy and infliction of emotional distress. If these allegations are proven true, it would not surprise me that the hospital and/or doctor may be liable for more than the $1.5 million dollars that the complaint requests.
This type of behavior has no place in the medical profession. Hospitals need to ensure that they have the proper policies in place and that their employees are trained regularly to ensure their employees fully understand these issues. Spending money on preventative training is a lot less expensive than defending and/or losing a lawsuit.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
The doctor allegedly posted photographs of the patient on Instagram and Facebook with "attached statements of commentary" about the patients condition. The plaintiff is claiming invasion of privacy and infliction of emotional distress. If these allegations are proven true, it would not surprise me that the hospital and/or doctor may be liable for more than the $1.5 million dollars that the complaint requests.
This type of behavior has no place in the medical profession. Hospitals need to ensure that they have the proper policies in place and that their employees are trained regularly to ensure their employees fully understand these issues. Spending money on preventative training is a lot less expensive than defending and/or losing a lawsuit.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Wednesday, August 14, 2013
Illinois Enacts Right To Privacy in the School Setting Act
Illinois has recently become the 2nd state in the country to enact social media privacy legislation that provides protection to the personal digital accounts of K-12 and post-secondary students. Michigan was the first state to enact social media privacy protections for K-12 and post-secondary students last year. Multiple other states across the country have enacted social media privacy laws that protect post-secondary school students.
The Right to Privacy in the School Setting Act was enacted because of several troubling social media related situations in Illinois. For example, there was an incident where an Illinois public middle school violated the constitutional rights of several students by requiring some students to turn over their Facebook and email usernames and passwords.
Unfortunately, this aspect of the act is very troubling and will have unintended consequences:
Section 10. Prohibited inquiry.
(d) This Section does not apply when a post-secondary school has reasonable cause to believe that a student's account on a social networking website contains evidence that the student violated a school disciplinary rule or policy.
Northwestern University will be required to change its student-athlete social media policy before 1/1/2014 due to the new law. Northwestern's Online Soical Networking Student-Athlete policy states, "You must provide full access to members of your coaching staff and/or selected members of the Athletics Department for any and all personal online networking pages." and "You must fully participate in any system developed by your coaching staff to assist in self-monitoring your teammates' personal online networking pages (e.g., buddy system)." This language clearly violates the new law.
As a parent of young children, I would never turn over the passwords of their personal digital accounts absent a warrant and/or a court order and I believe this law is poorly drafted. Does this law violate the Stored Communications Act and/or a student's first and/or 4th amendment? Time will tell.
The bottom line is that K-12 and post-secondary schools must ensure they do not create social media policies that violate state/federal laws and/or our Constitution. Its ironic that social media was intended to expand the freedom of speech; unfortunately, the reality is that some institutions that don't like the messages being created are using social media to curtail free speech rights.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
The Right to Privacy in the School Setting Act was enacted because of several troubling social media related situations in Illinois. For example, there was an incident where an Illinois public middle school violated the constitutional rights of several students by requiring some students to turn over their Facebook and email usernames and passwords.
Unfortunately, this aspect of the act is very troubling and will have unintended consequences:
Section 10. Prohibited inquiry.
(d) This Section does not apply when a post-secondary school has reasonable cause to believe that a student's account on a social networking website contains evidence that the student violated a school disciplinary rule or policy.
Northwestern University will be required to change its student-athlete social media policy before 1/1/2014 due to the new law. Northwestern's Online Soical Networking Student-Athlete policy states, "You must provide full access to members of your coaching staff and/or selected members of the Athletics Department for any and all personal online networking pages." and "You must fully participate in any system developed by your coaching staff to assist in self-monitoring your teammates' personal online networking pages (e.g., buddy system)." This language clearly violates the new law.
As a parent of young children, I would never turn over the passwords of their personal digital accounts absent a warrant and/or a court order and I believe this law is poorly drafted. Does this law violate the Stored Communications Act and/or a student's first and/or 4th amendment? Time will tell.
The bottom line is that K-12 and post-secondary schools must ensure they do not create social media policies that violate state/federal laws and/or our Constitution. Its ironic that social media was intended to expand the freedom of speech; unfortunately, the reality is that some institutions that don't like the messages being created are using social media to curtail free speech rights.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Tuesday, August 13, 2013
CA School District Lodi Implements Unconstitutional Student Social Media Policy
Colleges and high schools across the country are implementing unconstitutional social media policies that are requiring state legislatures, Congress, and the courts to show them the error of their ways. For example, Utah State and Northwestern University implemented clearly unconstitutional social media policies directed at their student-athletes. Due to these policies, Utah and Illinois enacted legislation banning these schools' social media policies.
The Lodi Unified School District in California recently enacted a student social media policy that infringes on the 1st amendment rights of those who participate in extracurricular activities. This new policy covers student-athletes, student newspaper reporters, band members, chess club members, the glee club, the lesbian, gay, bisexual and transgender club, etc... The policy clearly violates the First Amendment. As Tinker v. Des Moines states, "students do not shed their constitutional rights to freedom of speech or expression at the schoolhouse gate."
In addition to violating the First Amendment, this new policy violates California Education Code Section 48907 that protects students' free speech rights in California. The bottom line is that K-12 schools and post-secondary schools must be more aware of the policies that their administrators are implementing to ensure they don't create tremendous legal liability.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
The Lodi Unified School District in California recently enacted a student social media policy that infringes on the 1st amendment rights of those who participate in extracurricular activities. This new policy covers student-athletes, student newspaper reporters, band members, chess club members, the glee club, the lesbian, gay, bisexual and transgender club, etc... The policy clearly violates the First Amendment. As Tinker v. Des Moines states, "students do not shed their constitutional rights to freedom of speech or expression at the schoolhouse gate."
In addition to violating the First Amendment, this new policy violates California Education Code Section 48907 that protects students' free speech rights in California. The bottom line is that K-12 schools and post-secondary schools must be more aware of the policies that their administrators are implementing to ensure they don't create tremendous legal liability.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Thursday, August 8, 2013
New federal legislation aims to stop the digital exploitation of children
The
Forbidding
Advertisement Through Child Exploitation Act (FACE Act) of 2013 was
introduced in Congress on July 10, 2013 by U.S. Congressman John J. Duncan, Jr.
(R-Tenn.) to help protect the personal privacy of children and teens. The official title
as introduced
states, "[t]o prohibit providers of social media services from using self-images
uploaded by minors for commercial purposes."
The
FACE Act states, "(a)
provider of a social media service may not intentionally or knowingly use for a
commercial purpose a self image uploaded to such a service by a minor." The
Act empowers the FTC to promulgate regulations under section 553 of title 5 of
the United States Code to implement the Act.
This aspect of the legislation is extremely important because it appears
to provide the FTC the flexibility to create regulations that will enable it to
account for changes in technology.
To
be effective, legislation should have adequate enforcement mechanisms. This bill appears to enable
not only the FTC, but also state attorney generals and/or state officials
and/or state agencies to enforce the Act.
According to the bill, a "state may enforce the act by bringing a
civil action to: enjoin such act or practice; enforce compliance with such
section or such regulation; obtain damages, restitution, or other such
compensation on behalf of residents of the State; or obtain such other legal
and equitable relief as the court may consider to be appropriate."
The
Act specifically states that it would not preempt states or political
subdivisions of a state from enacting a law that provides minors greater
personal privacy protection. At first
glance, this appears to provide the potential to create burdensome
regulations on cloud providers and their clients; however, cloud computing vendors have been able
to flourish despite being required to adhere to different privacy laws in each
state. For example, at least 46 states,
including the District of Columbia, Guam, Puerto Rico, and the Virgin Islands
have data breach
notification statutes.
According
to a GigaOM's article about Gartner's
Forecast Overview: Public Cloud Services,
Worldwide, 2011-2016, 4Q12 Update that was released earlier this year, "the U.S. is predicted to remain number
one in overall cloud services deployment-by a wide margin-into 2016." Therefore, despite almost every state in the
U.S. enacting their own data breach notification statutes (whose provisions may
vary widely state by state) cloud computing providers have still been able to offer
to clients compliant cost effective solutions.
While
the FTC's recent updates to the Children's Online Privacy Protection Act provide our
children more privacy protections, state attorney generals along with state
officials or agencies may be in a better position to protect the digital
privacy of our children. For example,
while multiple EU data
protection authorities are pursuing enforcement actions against Google
because of its March 1, 2012 privacy policy change; so far the FTC has declined
to do so.
In
contrast, the National
Association of Attorney Generals sent a
letter (signed by 36 state attorney generals) in 2012 expressing their concern about Google's privacy policy change. Last month, 23 state attorney generals signed
onto a follow up letter that stated,
"[w]e are still greatly concerned about the way Google collects consumer
information" and "[w]e also think more needs to be done to enable
consumers to review and delete data that has been collected about them from
specific Google products."
In
addition to the actions spearheaded by the National Association of
Attorney Generals, California's Attorney General Kamala Harris has been active
regarding protecting those who utilize mobile apps. Her office's recent report on mobile
apps
"provides guidance on developing strong privacy practices." Attorney General Harris also created the
Privacy Enforcement and Protection Unit to enforce federal and state privacy
laws. Other states, such as Massachusetts,
have introduced legislation (H 331) that would ban
cloud computing service providers who contract with K-12 schools from
processing student data for commercial purposes.
Even
though some state attorney generals and state lawmakers
around the country are working to protect the digital privacy of our children,
more tools are needed to ensure that our children are not exploited. The FACE Act's introduction is important
because it demonstrates that legislators realize that enacting stronger digital privacy laws is not only best for society, but that it will resonate with voters on election day.
While it may take several legislative sessions for the FACE Act to move forward due to the acrimony on Capitol Hill, it demonstrates that lawmakers still believe we have an expectation of privacy in the Digital Age. It would not surprise me if the FACE Act's introduction encourages state lawmakers to introduce similar bills in their respective legislatures around the country. Therefore, it is imperative that the cloud computing industry work with stakeholders to ensure that our children's personal digital data is not utilized for commercial purposes.
While it may take several legislative sessions for the FACE Act to move forward due to the acrimony on Capitol Hill, it demonstrates that lawmakers still believe we have an expectation of privacy in the Digital Age. It would not surprise me if the FACE Act's introduction encourages state lawmakers to introduce similar bills in their respective legislatures around the country. Therefore, it is imperative that the cloud computing industry work with stakeholders to ensure that our children's personal digital data is not utilized for commercial purposes.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Wednesday, July 31, 2013
Report: NSA Had "Compliance Problems" Protecting Digital Databases
According to an NBC News report, there are documents from 2009 and 2011 that allege that the NSA had "compliance problems" with their digital databases. This information was declassified today due to the growing calls for transparency about the type of information that the U.S. government is collecting about users of electronic devices.
When I first wrote about the NSA's collection of electronic information in early June, I didn't want to speculate on where these allegations would lead. I have long suspected that the United States and other countries were collecting and analyzing vast amounts of digital information; however, until this information became public knowledge it sounded as though this was something that came out of George Orwell's book Nineteen Eighty-Four.
Should the U.S. be collecting and analyzing electronic data? Of course. However, are the government programs involved adhering to the law? The declassification of documents related to these matters may help shed some light on these issues.
I am concerned by the internal government documents that allege there are "compliance problems" with these programs. "Compliance problems" may indicate that there are some legal issues regarding how the program is administered. If there are "compliance problems", an investigation may be needed to determine if any laws were/are being broken.
UPDATE:
According to The Guardian, an NSA tool called XKeyscore "allows analysts to search with no prior authorization through vast databases containing emails, online chats and the browsing histories of millions of individuals". According to former NSA contract employee Edward Snowden, he "could "wiretap anyone, from you or your accountant, to a federal judge or even the president, if I had a personal email". If these allegations are true, they are very troubling and may demonstrate the need for an independent commission to review the NSA's digital data collection programs.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
When I first wrote about the NSA's collection of electronic information in early June, I didn't want to speculate on where these allegations would lead. I have long suspected that the United States and other countries were collecting and analyzing vast amounts of digital information; however, until this information became public knowledge it sounded as though this was something that came out of George Orwell's book Nineteen Eighty-Four.
Should the U.S. be collecting and analyzing electronic data? Of course. However, are the government programs involved adhering to the law? The declassification of documents related to these matters may help shed some light on these issues.
I am concerned by the internal government documents that allege there are "compliance problems" with these programs. "Compliance problems" may indicate that there are some legal issues regarding how the program is administered. If there are "compliance problems", an investigation may be needed to determine if any laws were/are being broken.
UPDATE:
According to The Guardian, an NSA tool called XKeyscore "allows analysts to search with no prior authorization through vast databases containing emails, online chats and the browsing histories of millions of individuals". According to former NSA contract employee Edward Snowden, he "could "wiretap anyone, from you or your accountant, to a federal judge or even the president, if I had a personal email". If these allegations are true, they are very troubling and may demonstrate the need for an independent commission to review the NSA's digital data collection programs.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Friday, July 19, 2013
New Jersey Supreme Court: Police Need A Search Warrant To Track Cell Phones
New Jersey's Supreme Court has taken the Fourth Amendment and applied it to the Digital Age. In a win for personal privacy, the police are now required to obtain a search warrant before receiving from cellphone service provides user tracking information.
This decision bolsters the position that we still have an expectation of privacy in the Digital Age. Last year, Bob Sullivan of NBC News wrote about an in-depth investigation of how law enforcement officials were obtaining cell phone tracking information without a warrant all over the country. This story was eye-opening and discussed some very troubling practices.
New Jersey's decision appears to be inspired by the Supreme Court's U.S. v. Jones case from last year. In a 9-0 decision, the court basically ruled that we still have an expectation of privacy from the government digitally tracking us without a warrant.
While law enforcement officials need to be able to utilize modern tools to track criminals, they still need to adhere to the principles our founding fathers put in place more than 200 years ago. While more of our information is being put into electronic form, it is imperative that the laws to protect our personal privacy keep up with technology.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
This decision bolsters the position that we still have an expectation of privacy in the Digital Age. Last year, Bob Sullivan of NBC News wrote about an in-depth investigation of how law enforcement officials were obtaining cell phone tracking information without a warrant all over the country. This story was eye-opening and discussed some very troubling practices.
New Jersey's decision appears to be inspired by the Supreme Court's U.S. v. Jones case from last year. In a 9-0 decision, the court basically ruled that we still have an expectation of privacy from the government digitally tracking us without a warrant.
While law enforcement officials need to be able to utilize modern tools to track criminals, they still need to adhere to the principles our founding fathers put in place more than 200 years ago. While more of our information is being put into electronic form, it is imperative that the laws to protect our personal privacy keep up with technology.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
Thursday, July 18, 2013
O'Bannon Lawsuit against NCAA Adds Current Student-Athletes
The image and likeness rights to current and former student-athletes are valuable assets. For years, the basic deal has been that a school offers a prospective student a one year renewable (by the school) scholarship to students and in return a student becomes a student-athlete, receives an education, and hopefully a valuable degree that may be utilized to obtain gainful employment. As part of the deal, a school and/or conference, and/or the NCAA may monetize the name and likeness of their student-athletes in perpetuity.
Is this a fair deal? This is a question that
is currently being litigated by what is known as the O'Bannon lawsuit.
According to a press release by the law firm representing the O'Bannon
class representatives, there is "a conspiracy by the NCAA and its business
partners, such as videogame manufacturer EA and licensing agent CLC, to license
and sell the names, images, and likeness of current and former student-athletes
without compensation to those student-athletes, under the guise of
amateurism."
The former student-athlete class
representatives Ed O’Bannon, Oscar Robertson, William Russell, Harry Flournoy,
Alex Gilbert, Sam Jacobson, Thad Jaracz, David Lattin, Patrick Maynor, Tyrone
Prothro, Damien Rhodes, Eric Riley, Bob Tallent, Danny Wimprine, Ray Ellis, and
Tate George have now been joined by current student-athletes, Jake Fischer, Jake
Smith,Darius Robinson, Moses Alipate, Chase Garnham, and Victor Keise.
If the court certifies the lawsuit as a class action, the case has the potential to change the financial structure of college athletics. If the lawsuit moves forward, the court may have to determine if the current financial structure of college sports is equitable to all parties. If this occurs, it is possible that the court may determine that a redistribution of college athletic revenues may be in order.
Copyright 2013 by the Law Office of Bradley S. Shear, LLC All rights reserved.
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